Businesses and product marketing teams should be taking a hard look at what a hybrid event can do for them in the coming days because these events meet the needs of attendees across the board.
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The main purpose of corporate events is to communicate well and engage the attendees so that they walk away with some goals, an actionable plan, and a genuine smile on their face. Whether you have an online event or in-person event, you can plan a strategic event that engages the attendee and communicates that you care for them!
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Meetings and events have become the latest feeling to be put on the progress train, and that train isn’t slowing down. When 900 event professionals were surveyed, 21% responded that they were unsure of when live, face-to-face (F2F) events would return or would not plan live events until 2021. How tragic for those of us that thrived in the lights, the drama, and the energy that comes from a corporate event. Virtual event planning, while not as attractive, will remain a permanent part of our culture.
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